Next Alpha is founded by Indah - a driven sport lover based in The Netherlands, Scheveningen, who is dedicated to transform the world of functional fitness equipment one gear at a time.
"If you want to truly become the next alpha wolf, you’ll need to do more than become a beast in the gym, and strive to overcome your competitors. You’ll also need to become a committed and dedicated wolf for your pack – a loving and protective person. Are you the Next Alpha?”
“I started Next Alpha in 2020 as a side-hustle next to my full time job. I wanted to be the one who can always offer help to family & friends and support them in any way possible. To accomplish this I needed financial freedom, be unbound to an employer or location and be healthy."
In 2020 we noticed almost no brands exist exclusively for functional fitness equipment. There was no brand aiming solely at improving functional fitness products. No brand that actively interacts with the fitness community about the flaws or improvement of gear. Training equipment that is mobile and can be used both indoor and outdoor.
At Next Alpha we dedicate ourselves to functional fitness equipment. What fitness gear do you wish to improve on the market? Help us build this brand! Let’s get in touch.